GREGORY EVERAGE
Film & Video Director / Creative / Executive Producer / VP / Team Lead

This is my work.
My sweet spot is strategic and effective messaging through the arc of ideation, pre production, production, post production and distribution on all platforms across all media.
For the last 25 years I have been creating content, leading teams and managing departments in Los Angeles and San Francisco, creating Feature Films, Broadcast Spots, Short Form, Animation, Live Events, Experiential and Corporate content.
I build and direct creative teams by helping companies navigate clients, new business and workflow throughout the Creative Process.
Take a look - Lets play.

THE WORK
Gregory Everage Animation Reel
This is an overview of of my animation work as a Creative Director and Executive Producer. Working with a number of top talent artists and creatives across a number of corporations, agencies and Brands.
Coca-Cola Online & Broadcast Campaign
Edge Creative and McCann-Erickson approached the POP team asking to create a :60 second Broadcast life style campaign creating a natural youthful approach. Giving the agencies the ability for a broad range of cutdowns for broadcast spots, online and interstitials.
Edge Creative Creative Directors: Shelly Hochron, Len Fink & Jack Harrower
POP Creative Director and Executive Producer of Post Production: Gregory Everage
Crocs
Crocs asked the team at XYZ to create a tool for the Crocs Sales Department to show how the digital asset rather than physical assets and how they could be leveraged across print, digita and mobile.
XYZ Animation Director: Gregory Everage
XYZ Creative Directors: Steve Thompson & Gregory Everage
XYZ 3D Animator / Graphic Animator: David Summers
Nike
"Fuel Station"
Nike asked our team at XYZ to explore and develop the physical traits of the Nike+FuelBand, starting with a CAD file. Our team creatively designed and developed elements of the Nike+FuelBand for print, animation, AR experiences, experiential, site mapped projections, packaging, video and in-store assets.
All of our creative content was showcased in the launch of the Nike+FuelStations across the globe, that culminates in this powerful and energetic spot.
Nike Global Creative Director: Andy Walker
Nike Brand Design Director: Heather Amuny-Dey
Agency Creative Directors: Alberto Ponte and Ryan O'Rourke
XYZ Creative Directors: Steve Thompson & Gregory Everage
XYZ 3D and 2D Animators: David Summers, PJ Li, Will Anielewicz
XYZ Executive Producer of Production and VFX, 3D Animation & Post Production: Gregory Everage
Sony Surround Sound
Everage Entertainment worked closely with Monster Cable to create a Busby Berkeley style 3D animation highlighting the Monster Inspiration Headphones. Brining together talented 3D generalists, editors, graphic artists and music composers, Everage Entertainment created a dynamic high rez spot that was used in broadcast spots and large digital outdoor billboards.
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Monster Cable Creative Director: Noel Lee
Everage Entertainment 3D Artist: Clayton Douglas
Everage Entertainment Creative Director and Executive Producer Post Production, 3D Animation and Motion Graphics: Gregory Everage
HPE "Meaningful Moment"
This video reflects personal stories that tell how HPE was there for it's employees.
Where HPE and its employees, working together, created "Meaningful Moments".
HPE Creative Director / Writer & Director: Gregory Everage
HPE Producer: Suzanne Baird
HPE Art Director: Lisa Quinn
HPE Director of Photography: Tom Chandler
HPE Editor: Rory Keenan
Nintendo's end tag "There's No Play Like It"
Working with designer Dave Pauls and animator Matt Norbut, we designed and created this global end tag for Nintendo products. videos, tags and software.
Nintendo of America Concept/Animation Director / Creative Director: Gregory Everage
Designers / Animators: Dave Pauls & Matt Norbut
Nike Fuel Band Animation
This video was a request from Nike to show the new Nike+FuelBand in an animated sequence that explored the Nike+FuelBands textures in movement and lighting. This video helped Nike to understand how the 3D model could be used creatively across all platforms for Print, Broadcast, Web, Mobile and Experiential. Allowing brand consistency through out all distribution platforms.
XYZ Animation Director: Gregory Everage
XYZ Creative Directors: Steve Thompson & Gregory Everage
XYZ 3D Animator / Graphic Animator: David Summers
HPE "LIFE Inside the Element"
HPE Communications team asked me to design and direct a campaign highlighting animated HPE Icons. Bringing multapul .ai Icon files to life in a campaign that reflects the fun, joy and life Inside the Element.
HPE Director of Animation / Creative Director: Gregory Everage
HPE Animator: Alan S. Johnson, Jr.
Icon Design: DaggerWing
Coca-Cola
"American High"
Coca-Cola Online & Broadcast Campaign
Edge Creative and McCann-Erickson approached the POP team asking to create a :60 second Broadcast life style campaign creating a natural youthful approach. Giving the agencies the ability for a number of cutdowns for broadcast spots, online and interstitials.
Edge Creative Creative Directors: Shelly Hochron, Len Fink & Jack Harrower
POP Creative Director and Executive Producer of VFX, 3D Animation & Post Production: Gregory Everage
Sony Surround Sound
Working directly with Sony and Digital Kitchen, I co-directed this Cinema ad of highly dynamic visual motion graphics supported by an audio design of sound effect . We created this visual and sound design to highlight at home theater surround sound quality .
POP Creative Director, Co-Animation Director & Executive Producer VFX & 3D Animation: Gregory Everage
Digital Kitchen Executive Creative Director: Paul Matthaeus
HPE "New York EBC"
A peek inside the HPE New York Executive Briefing Center where clients are introduced to HPEs technology and how it is changing the world.
HPE Director / Creative Director: Gregory Everage
HPE Writer / Producer: Craig Taylor
HPE Editor: Oscar Coreas
DP: Norm Bundy
Nintendo Switch
"Anthom"
Working with Leo Burnett Chicago, Nintendo Marketing, Tree House and Nintendo Creative Services, we came together to show the versatility of the new and highly acclaimed Nintendo Switch Console to create the launch spot introducing the Nintendo Switch to the world.
Leo Burnett EVP, Creative Director: Dominick Maiolo
Leo Burnett Senior Producer: Brian Behling
Nintendo of America VP of Marketing: Nicolas Chavez
Nintendo of America Executive Producer and Sr. Manager, Creative Services: Gregory Everage
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Acura "RLX Jewel Headlight" Animation
Acura reached out to XYZ to create this 3D animation to introduce and highlight the yet released Acura RLX Jewel headlight. A new technology designed and created by Acura.
Working directly with the Acura Brand team our talented creatives at XYZ tackled both the technical and creative challenge.
XYZ Animation Director: Gregory Everage
XYZ Creative Directors: Steve Thompson & Gregory Everage
XYZ 3D and Motion Graphic Animator: David Summers
New Nintendo 2DSXL Launch
As Sr. Manager of Creative Services at Nintendo, I worked closely with Nintendo Marketing and 3D Animation Studio Buck Design in creating the 3D graphic launch video for the New 2DS XL.
This 3D animation of the New 2DSXL introduces the launch of the Nintendos new handheld device with two new games.
Nintendo of America VP of Marketing: Nicolas Chavez
Nintendo of America Executive Producer, Director of Animation and Sr. Manager, Creative Services: Gregory Everage
3D Animation Studio: Buck Design
HPE & Zenseact "Autonomous Driving Cars" Story
HPE wanted to tell the story of the partnership between HPE and Zenseact to highlight the development of self driving automobiles. I worked closely with Producer Craig Taylor and Directed this piece in Swedan.
HPE Director / Creative Director: Gregory Everage
HPE Writer / Producer: Craig Taylor
HPE Editor: Oscar Coreas
HPE Motion Graphics: David Summers
Director of Photography: Nick Scott & Scott Lakey
Stefano's Story "A Ship Called Splendid"
This animation tells the story of how a few brave HPE Employees helped to save the small Italian town of Genoa from the ravishing first wave of COVID 19.
This story helps to explain to the children of HPE employees what their parents' company did during the COVID 19 pandemic.
HPE Writer / Animation Directer / Creative Director: Gregory Everage
HPE Animator and Animation Design by: Charlie Essure
Nintendo "What is amiibo?"
I conceptualized, wrote and directed this animation, targeted to 6 to 12 year old's.
Nintendo Marketing wanted a graphic depiction of how amiibo figures can be used with the Wii U and New 3DS XL to enjoy a variety of Nintendo games. Working with the Nintendo Retail Marketing team, I created and designed this animation, working closely with David Summers.
Nintendo Creative Director / Writer & Director: Gregory Everage
Nintendo Producer: Jonathan Jenkins
Nintendo VFX Supervisor / Motion Graphics: David Summers
Nintendo Editor & Sound Designer: Kirk Ardnt
Nintendo Font Graphic Design: Tin Chan
HPE Design System
Working closely with the HPE Design System team to come up with an a seamless animation that explains how the HPE Design Systems help people where they live and work. I wrote and directed this animation working with animator Charlie Essure.
HPE Writer / Animation Directer / Creative Director: Gregory Everage
HPE Animator and Animation Design by: Charlie Essure
Sprint Web Video "Mothers Day Flowers"
Working closely with GS{ Creative Director Randy Stowell and the E-level production and animation team, I helped develop and produce this live action "light" single frame exposure animation for Sprint and Goodby, Silverstein & Partners.
Goody, Silverstein & Partners Creative Director / Director: Randy Stowell
Goody, Silverstein & Partners Director of Creative Development / Producer: Gregory Everage
Nintendo "What is amiibo? New 3DS XL"
Working closely with Nintendo Marketing, I conceptualized, Directed and Produced Post Production for the launch campaign of Nintendo amiibo platform on the New 3DS XL.
Nintendo Creative Director / Writer & Director: Gregory Everage
Nintendo Producer: Jonathan Jenkins
Nintendo Editor: Kirk Arndt
Nissan "Black Experience"
This award winning Nissan commercial was one of the first of it's kind for a national car company.
I was the Executive Producer in post production from color correction, edit and motion graphic design.
Director: Malik Sayeed
VFX: The Mill
Editorial: Cutting Room
The Cutting Room Executive Producer / Post Production Supervisor / Motion Graphics Director: Gregory Everage
Everage is a highly motivated award winning creative and resourceful leader with experience in overseeing and directing organization's content creation, brand messaging, operations, strategy, production and personnel.
With a deep background in film, broadcast, digital, design, print, photography, 3D & 2D animation, experiential, live events, webcasts, VFX, VR, AR, AI & gaming industries. Specializing in strategy, ideation, pre-production, production, post production and distributions on all platforms across all media. Offering a unique and comprehensive perspective of all aspects of technical workflows and pipeline, complemented by forward-thinking creative direction and proven strategic business & change management skills.
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Core Competencies include:
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Strategic Creative Planning
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Content Development
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Team Building
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Leadership
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Film Direction
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Creative Direction
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Creative Writing
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New Tech Implementation
March 2023 to Present
DIRECTOR PRODUCTION OPERATIONS - CREATIVE PRODUCTION & ENGINEERING
Advance System Group @ GOOGLE, Mountain View, CA
A strategic advisory partner and multi-tiered service provider
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Creative Director managing videographers, editors, 3D & 2D animators, VFX artists and creative vendors, working with Google Comms Teams & Creative Agencies in developing highly creative physical and visual Live Event content
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Managing and mentoring 5 Managers and 70 Creative Artists, Engineers, Production Operators, Venue Technical Directors and Media Management
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Leading the creative, technical and operational production of Live Events for Google Executives, supporting Googles CEO and Senior VPs
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Creative content ranging from video, motion graphics, print, experiential and creative decks
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Managing Broadcast and Maintenance Engineers supporting and maintaining 15 Live Event spaces spanning across the South Bay from San Francisco, San Bruno, Redwood City, Mountain View, Sunnyvale, Shore Line and Global Initiatives
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Working with IT & engineering integrating AI throughout Googles live event workflow encompassing pre-event planning & marketing, registration and post-event content
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Working closely with ASG/Google Account Director and Google Global Executive Events Lead in designing the Departments strategies, finances and direction
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Team member in the production of Google’s Deep Mind Golden Hour, creating two live experiences between London and Mountain View daily. Bringing both teams together in a live feed in the morning and evening to begin and cap the days break outs in the trading of ideas and findings
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Establishing successful cross departmental management and leadership as a strategic partner and trusted advisor to ASG Site Operation, Senior Events Manager and Google Event Studio Manager
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Nintendo of America, Redwood City, CA
International Entertainment and Gaming Company
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Department Lead & Creative Director in building the new Creative Services department for Nintendo.
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Supporting NOA (USA), NOE (Europe), NOCL (Canada) and LATAN (South America) regions, establishing consistent Brand messaging.
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Mentor and leader in the hiring and training of creative / production staff and the development of future Nintendo leaders.
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Worked closely with upper management, marketing, PR, social media, web and sales teams in the development and implementation of companies creative and technical Marketing Strategy.
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Leader of the creative, design, production and post production groups in advising on all global creative projects.
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Team member in developing strategy for integrated creative services through the development and application of technical pipeline & workflow while supporting the creative, production and distribution for print, videos, social and web presence. Helping to increase hardware and software sales by 35%.
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Creative lead in launch and strategy of Play Nintendo.com, amiibo.com and Nintendo’s Amazon presence.
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Creative content, design of wire frame and UI lead for the 7,000 in-store amiibo, SWITCH and 3DS XL interactives (Game Stop, Target, Best Buy, Wal-Mart, Toys R Us). Increasing in-store sales by 33%.
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Creative team member in design of content and strategy for the highly successful launch of Nintendo SWITCH, New Nintendo 3DS XL, New Nintendo 2DS XL and amiibo platforms.
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Creative and production lead in concept development, script writing, directing and producing of video and photography content for Retail Marketing, Social Media, PR, Consumer Marketing, Live Services (web), Product Marketing, Experiential, and Executive teams for Nintendo.​
March 2019 to December 2022
SR. MANAGER, CREATIVE SERVICES
HPE (Hewlett Packard Enterprise), San Jose, CA and Houston, TX
International Corporate Edge-to-Cloud, Everything-as-a-Service Company
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Department Lead and Creative Director, building & restructuring the HPE Creative Services department for Global Communications Department, supporting HPE Headquarters and PAN HPE across the US/North America, Europe, Eastern Europe, Latin America and South Asian regions.
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Driver of creative direction & vision for live events, video, animation, design and experiential creative content, creative development, production, post production and distribution for multiple departments and regions.
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Supporting Global Comms, Employee Comms, Executive Comms, HR, Legal, Compute, Storage, Sales, Brand and Marketing.
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Inherited the Media Solutions department with four employees to then build the robust, creative, streamlined and effective Creative Services Department consisting of 10 employees and 100 contractors supporting San Jose and Houston sound stages. Producing worldwide, on average 60 videos and animations, 125 Webcasts and 50 Design packages monthly.
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Worked closely with CommTech team in developing and designing proprietary Project Management Tool – Projects Now, Creative Services Website, Media Asset Management system and integration of SLACK.
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Mentor and leader in the hiring and training of creative staff and the development of creative leaders.
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Creative, technical and production lead in concept development, script writing, directing and producing Live Events, Webcasts, Video, Animation, Design, Experiential and Photographic content.
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Lead the expansion of the Creative Services department to support PAN HPE throughout US/North America, Europe, Eastern Europe, Latin America and South Asian regions.
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Created workflow and processes savings HPE $20 Million annually by designing an internal agency model, producing high quality and diverse content within HPE.
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Established a robust, efficient and creative process in creating quality video and specialized webcast content based on COVID restrictions that has been adopted by PAN HPE.​
January 2014 to February 2018
SR. MANAGER, CREATIVE SERVICES
GREGORY EVERAGE
CV
November 2010 to December 2013
EXECUTIVE PRODUCER - VFX, 3D & EMERGING TECHNOLOGIES
XYZ - San Francisco, CA - Los Angeles, CA - Boulder, CO
A privately held Creative boutique for Broadcast, Web, Corporate & Print/Retouch
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Developed, built and manage the VFX, 3D and Emerging Technology teams & infrastructure in all three offices.
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Works closely with management & sales team in the roadmap and strategy for departments Business Development.
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Creative team member in realizing projects creative vision and technical approach.
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Leader of the production group in bidding, producing and advising on all projects.
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Designed strategy for positioning XYZ in the emerging integrated creative services field through the development and application of code development, technical pipeline & workflow that support the creative and production for apps, websites, banners and mobile.
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Creative partner with Frog Design in developing and launching Disney’s Magic Bands: https://disneyworld.disney.go.com/plan/my-disney-experience/bands-cards/
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Creative Partner in creative development of AR experiences for Nike in-store experiences.
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Clients include: Cisco, Audi, Venables, Bell & Partners, Goodby Silverstein & Partners, Intel, Nike, Google, McCann Ericson, BBDO, Acura, Ford, Virgin America, Chevrolet, Coke, Mother, Disney, Frog Design.
March 2008 to February 2010
SR. MANAGER OF CREATIVE, OPERATIONS & TECHNICAL MANAGER @ STUDIOG @ GOOGLE
GOOGLE (studioG) – Mountain View, CA
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A global web-based search company
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Hired by Google and ASG – to analyze in-house video department and develop overall creative and technical analysis that defines department’s creative process, strategy and technical infrastructure, work flow and staffing needs to support Google’s video departments (studioG) in Mountain View, Santa Monica, New York, London and Dublin offices.
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Lead creative and strategy for all Google in-house content.
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Lead in implementing creative and technical analysis through build out of video post production facilities in all locations.
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Manage production and post production vendors for Google’s studioG.
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Managing video production teams, strategy, post production employees and equipment.
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Team leader in the UI design, workflow and proprietary functions for Final Cut Server that was implemented by Google as the GAL (Google Asset Library) a searchable data base for all Google in-house asset and content (web, video and print).
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February 2005 to February 2008
DIRECTOR OF CREATIVE DEVELOPMENT
Goodby, Silverstein & Parnters – San Francisco, CA
An Omnicom Group owned full-service Advertising Agency
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Hired by Jeff Goodby & Rich Silverstein to develop existing organically grown in-house Post Production Department into a professional “A” list “end to end” Creative Production Facility, supporting all creative, production, post production, branding and Technical needs for Agency.
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Manager of 25 staff & freelancers, overseeing editorial, audio, VFX, motion graphics and live action production for broadcast spots, pitch videos, idea videos, web films, website elements, theatrical promos, graphic elements, alternative media and creative development.
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Created needed efficiency in all aspects of the department, increasing productivity by 35%.
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Department worked as integral member of creative team that pitched and won new business equaling 1.6 billion dollars in 2007.
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Lead in the Saturn/Google first click-to-play video advertising campaign on the web, combined clients (Saturn & Google) used geo-targeting technology, supporting the creative in achieving one of the most unique and measurable viewer ship advertising campaigns to date. http://www.nytimes.com/2006/09/22/business/media/22adco.html?_r=1&scp=1&sq=saturn+google&st=nyt&oref=slogin
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Clients included: Comcast, Starbucks, HP, Hyundai, NBA, Doritos, Motorola, Sprint, Google, Saturn, Ben & Jerry’s.
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ADDITIONAL PROFESSIONAL EXPERIENCE
RED CAR – Santa Monica, CA
Executive Creative Producer of New Business
A privately held worldwide commercial creative boutique
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Created and developed Red Car games, VFX division & graphic division.
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Strategic development of new divisions allowing additional work to stay in house rather than outsourcing, thereby increasing markup and revenue.
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1st year gross of 2.25 million for Red Car Gaming division (start up).
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Clients included: Rock Star, EA, Midway, Sega, and THQ.
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CUTTING ROOM / r OO M – Venice, CA
Executive Producer
A privately held creative post-production boutique
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Restructured a one-editor facility into four working offline editorial bays, online bay, design and VFX facility in a 12-month period.
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Tightened operations and increased work efficiency by 30%in a 12-month period.
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Clients included: TBWA\Chiat\Day, Sony, FCB, Toyota, Fox, Reebok.
STARGATE DIGITAL – Pasadena, CA
General Manager
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An independent visual effects house for Film & Television
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Managed company VFX production slate, transition from 4 series to 9 series and 3 made for TV movies.
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Established onset VFX supervisor and VFX Creative role for four of the nine series.
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Created needed efficiency and structure to operations, IO and scheduling -increasing productivity by 23%.
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Series include: CSI, Crossing Jordan, ER, Dead Zone, Monk, Fast Lane, Third Watch.
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yU+co. – Hollywood, CA
General Manager
World-class design boutique for film & television
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Restructured and managed company’s production, accounting, scheduling, operations, human recourses, marketing, branding and sales departments.
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Developed company’s projections and cost analysis.
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Working with VP’s in structuring 3 to 5 year business plan.
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Clients included: Universal, Paramount, DreamWorks, ABC, HBO, CNN MTV Network, Anime Network, Showtime, and Cartoon Network.
POP fx and R!OT – Santa Monica, CA
Executive Producer of 3D Animation
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Accent Media owned – six-division end-to-end post production facility
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Managed division of 20 Maya & Soft Image animation artists, 6 Discreet logic artists.
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Member of team that integrated six divisions of thirteen-year-old Pacific Ocean Post, Digital Magic, Thompson Digital, and Encore Video into R!OT Colors and Pictures divisions.
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Films included: Scorpion King, Little Nicky, Pluto Nash, X-Men. Commercials included: VW, Budweiser, Toyota, Mobil.
COMPLETE POST, INC. / Technicolor – Hollywood, CA
Executive Producer of VFX and Graphics
A Carlton Communications owned post production Facility
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Executive in charge of Visual Effects and Graphics divisions for half-hour television, on-air promos, commercials, music videos, DVD, e-commerce, feature films, trailers & promos.
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Management of in-house design company Anti Gravity for broadcast, e-commerce, DVD and print design production.
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Hired to create and develop department while working closely with engineering, technical director, I/O and IT in departments overall technical evaluation, upgrade and implementation.
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POP – Santa Monica, CA
Executive Producer of Visual Effects and 3D Animation.
Privately owned six division end-to-end post production facility
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Produced and onset supervisor for 3D animation and visual effects for film and television.
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Responsible for large client base, ranging from advertising agencies, production companies, directors and designers.
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Video on Demand: Member of team that helped create new market for VOD Division grossing $80,000 to $175,000 a week.
EVERAGE ENTERTAINMENT, INC. - WEST HOLLYWOOD, CA
CEO-Executive Producer
Head of Creative Group in live-action Features; responsible for attaching writers, directors and talent to projects and structuring writer agreements; heavily involved in script development with writers and creative group; establishing relationships with distributors and investors in feature film ventures.
E 2 (Squared) – West Hollywood, CA
CEO - Executive Producer November 1992 to April 1996
Operated and managed $2.5 million annual grossing commercial & music video business, representing four directors.
Developed companies strategic business plan.
FREELANCE PRODUCTION FEATURE FILMS, TV SERIES, COMMERCIALS & MUSIC VIDEOS
Director, Producer, 2nd Unit Director, Line Producer, Unit Production Manager, 2nd Unit Director
Production Manager, 1st Assistant Director, 2nd Assistant Director and 2nd 2nd Assistant Director
Directors Worked with: Zack Snyder, Kinka Usher, Francis Ford Coppola, David Hogan, Russell Mulcahy, William Bindley, Julien Temple, Dieter Trattmann
LET'S PLAY
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Reach out with any creative or production needs.
310.804.1834
